B2B tech and SaaS long-form content writer

Need business-boosting long-form content?*

You’re in the right place.

* AKA ebooks, reports, case studies, and other in-depth, juicy stuff

Arrow pointing right

Hi, I’m Jody.

I’m a freelance content writer for B2B tech, SaaS, and cybersecurity companies.

I help busy marketing teams and startups produce the engaging, insight-driven, long-form content that builds authority and boosts sales.

  • Ebooks and white papers

  • Reports and guides

  • Expert-led articles (AKA thought leadership)

  • Case studies

I help time-crunched marketing teams produce more high-quality long-form content

Reliable, punctual, and skilled, I’ll take tasks off your overflowing plate.

So if you need a hand with any of the following… [?change this into list of services with headers, e.g. Ebooks, I’ll create xxx. If you’ve got an idea for…]

  • An idea for an ebook or white paper that your team never quite has time to write

  • A bulging pile of research data that needs analysing, synthesising, and turning into a targeted, compelling report or helpful guide

  • Knowledgable in-house technical experts brimming with insights and opinions that need capturing and shaping into helpful, authoritative content

  • The disjointed raw ingredients of a brilliant customer success story that need pulling out of a 4,000-word interview transcript and whipping into coherent, compelling shape

  • Webinars, reports, and other existing resources crying out to be repurposed into new formats

…then let’s talk!

I specialise in long-form content that helps answer your prospects’ questions and build their trust in you:

With clear, compelling content grounded in data and expert insights, you can build your authority, nurture leads, and close more deals.

How do I create great content that meets your needs?

I can:

  • Interview your in-house experts and capture their knowledge and experience to create insightful, actionable information and advice.

  • Pull out and synthesise key insights from your data, and write it up so it’s clear, compelling, and coherent.

  • Translate technical and complex info into clear, easily-digestible writing that even non-techy readers can understand.

  • Create new content assets from your existing materials (webinars, surveys, ebooks, blog posts, and more) — helping you squeeze more juice out of the work you’ve already done.

Mining your existing materials for insights, data, and examples

Interviews with your technical experts and customer-facing staff — to understand your clients’ needs, desires, pain points, and how your products help them…understand the wider sector…

Weaving it all together into a coherent, compelling whole (understanding both what to include and what to leave out)

Research…

Edit thoughtfully

Fact check and proofread

formatting recommendations to optimise readability

Ebooks

*

Reports

*

Expert-led articles

*

White papers

*

Case studies

*

Ebooks * Reports * Expert-led articles * White papers * Case studies *

Arrow pointing right

Here’s how I created top-performing articles for GÉANT for Cybersecurity Month 2022…

What my clients say

  • “Jody excels at transforming intricate and technical information into compelling and easily understandable writing. Her ability to deliver high-quality content, backed by meticulous research, sets her apart in the industry. Truly a gem in the world of B2B content writing."

    Rachel Chism, Director of Content Marketing, Bishop Fox

  • Blond man smiling in purple sweater against a brick wall

    “Jody's really upgraded the quality of our customer stories. She's a fast-acting, detail-oriented writer, and impressed us with how accurately she understands and describes our automation-heavy tool."

    Jordan Miller, Senior Editor, Gorgias

  • Woman with shoulder-length, straight brown hair and a coral top against a navy background

    “Jody’s work is of a consistently high quality—clear, concise copy that nails the brief. It’s very obvious she knows exactly what she’s doing. I would absolutely recommend Jody."

    Faye Clowes, Head of Marketing, Galaxkey

  • Smiling woman with shoulder-length blonde hair and a light blue shirt, against a pale grey background

    “We received very positive feedback on the expert interviews Jody produced, with great levels of social media engagement. Jody is very communicative, competent and flexible.”

    Davina Luyten, GÉANT Cybersecurity Awareness team

Ready to get authority-building, business-boosting long-form content?

Get in touch to discuss what you need and how I can help.